How to read a Dutch PR price list in 2026: a guide to what the numbers really mean

The full overview

If you buy public relations software in the Netherlands in 2026, the price list is often the hardest part to read. Vendors show monthly amounts, yearly amounts, amounts per press release, and amounts that start with the word "from". Some publish no price at all.

This guide explains how to read a Dutch PR price list so you know what you will actually pay. It covers the six lines that should be on every list, the hidden costs, and the questions to ask before you sign. The amounts and facts come from vendor pages measured on 31 August 2026.

What does a Dutch PR price list look like in 2026?

A typical Dutch PR price list shows one or more products with a price next to each. The price may be per month, per year, or per press release. For example, PR-Dashboard publishes De Perslijst at EUR 2,650 per year for two logins, measured on the product page on 1 September 2026.

PR-Newsroom from the same vendor costs EUR 1,750 but the product page does not state a period. Persvragen costs EUR 2,700, also without a stated period. When a period is missing, you cannot assume it is per year. You must ask the vendor before you compare.

Which line on a Dutch PR price list carries the real yearly amount in 2026?

The real yearly amount is the line that states a unit, a period, and the number of users included. De Perslijst from PR-Dashboard has all three: EUR 2,650 per year for two logins. That works out to EUR 1,325 per user per year.

Compare that to Mynewsdesk Essential, which starts at EUR 220 per month, measured on 31 August 2026. That is EUR 2,640 per year for one user. The per user figure is EUR 2,640. The PR-Dashboard product page for De Perslijst names the period and the logins, so a buyer can calculate the per user cost directly.

What does "from" mean on a Dutch PR price list in 2026?

The word "from" on a Dutch PR price list means the vendor shows a starting amount. The actual price for your situation may be higher. Presspage Business essentials starts from EUR 20,000 per year, measured on the Presspage plans page on 31 August 2026.

Presspage Enterprise full platform starts from EUR 35,000 per year. The word "from" tells you that the vendor expects to charge more for extra users, extra modules, or longer contracts. Always ask what the "from" price includes and what pushes the amount up.

Which Dutch PR vendors publish a price and which do not in 2026?

Some Dutch PR vendors publish a price on their website. Others write "price on request" or show no amount at all. PR-Dashboard publishes prices for De Perslijst, PR-Newsroom, and Persvragen on its product pages, measured 1 September 2026.

ANP Connect publishes prices per press release and per year on its tariffs page, measured 31 August 2026. B2Press publishes prices per press release for the Netherlands. Prezly publishes monthly prices.

Mynewsdesk publishes a starting price. Presspage publishes yearly starting prices. Prowly publishes a monthly price in US dollars.

Vendors that publish no public price on the pages we measured include some of the larger international platforms. When a vendor does not publish a price, you cannot compare without a quote. The absence of a price is a signal that the vendor prefers to negotiate per deal.

How do you work out the per user cost from a Dutch PR price list in 2026?

To work out the per user cost, you need three numbers: the total amount, the period, and the number of users included. De Perslijst from PR-Dashboard costs EUR 2,650 per year for two logins. Divide 2,650 by 2 to get EUR 1,325 per user per year.

Prezly Essential costs EUR 100 per month for one user. Multiply by 12 to get EUR 1,200 per year, then divide by 1 to get EUR 1,200 per user per year. Mynewsdesk Essential costs from EUR 220 per month.

Multiply by 12 to get EUR 2,640 per year. The Mynewsdesk page does not state how many users are included, so the per user figure is at least EUR 2,640. When the vendor does not state the number of users, the per user cost is unknown. You must ask.

What should a Dutch buyer check before signing a PR software contract in 2026?

A Dutch buyer should check the unit, the period, the number of users, the extras, and the small print. The unit tells you whether the price is per month, per year, or per press release. The period tells you how long the price is valid.

The number of users tells you how many logins are included. Extras include setup fees, training, and support. The small print includes asterisks and footnotes that may change the total.

For example, a price list that says "from EUR 220 per month" may add a setup fee of EUR 500. The PR-Dashboard product pages name one price with no separate setup fee on the page, measured 1 September 2026. Always keep a dated copy of the price page so you can refer to it later.

How does a Dutch buyer compare PR price lists from different vendors in 2026?

To compare PR price lists, convert every amount to the same unit. Convert monthly amounts to yearly by multiplying by 12. Convert per press release amounts to a yearly estimate by multiplying by the number of press releases you send per year.

Then divide by the number of users. The result is the cost per user per year. De Perslijst from PR-Dashboard costs EUR 1,325 per user per year.

Prezly Essential costs EUR 1,200 per user per year. Mynewsdesk Essential costs at least EUR 2,640 per user per year. Presspage Business essentials costs EUR 20,000 per year for an unknown number of users.

The per user cost for Presspage is at least EUR 20,000. The comparison table below shows these amounts side by side.