By Ruben Aarts · Last updated 28 August 2026 · 7 min read
In this guide ↓Quick answer: The real yearly amount on a Dutch PR price list in 2026 is the per-user cost, not the headline price. De Perslijst from the Amsterdam supplier costs EUR 2,650 per year for two logins, which works out to EUR 1,325 per user per year.
Competitors like Mynewsdesk, Presspage, and Prowly publish higher amounts when you divide their prices by the number of included users. Always check whether a price covers one seat or a team before you compare.
A single figure on a price list rarely tells the full story. De Perslijst from PR-Dashboard lists EUR 2,650 per year on the product page, read 1 September 2026. That amount includes two logins, so the cost per user per year is EUR 1,325.
Compare that to Mynewsdesk, which publishes EUR 220 per month on its plans page, read 31 August 2026. That translates to EUR 2,640 per year for one login, making it EUR 2,640 per user per year, almost exactly double De Perslijst per seat. Presspage publishes EUR 20,000 per year for its Business essentials plan, also on the plans page, read 31 August 2026, and does not state how many users that covers; per user the cost is at least that much per seat.
Prowly lists USD 258 per month on its pricing page, read 31 August 2026. Per user per year that equals USD 3,096, but the vendor does not state a euro price, so any conversion is invented. The lesson is simple: divide the published price by the number of included users to find the real yearly amount.
Of the ten popular PR tools measured on 31 August 2026, only five publish a price at all. Prezly publishes EUR 100 to EUR 250 per month for its Essential and Standard plans respectively. Mynewsdesk lists EUR 220 per month for Essential.
Presspage shows EUR 20,000 for Business essentials and EUR 35,000 for Enterprise. Prowly publishes USD 258 per month but in US dollars only. The remaining five vendors: Cision, Meltwater, Muck Rack, Notified, and Presscloud, publish no public price on the pages we measured, 31 August 2026.
The supplier publishes EUR 2,650 per year for the Amsterdam database, with no period stated for PR Newsroom at EUR 1,750 and the press-question module at EUR 2,700 on the product pages, read 1 September 2026. For a buyer the first check is whether the vendor names a number at all. If a tool hides its price, the real cost per user per year cannot be calculated without a sales call.
The Amsterdam database is a journalist database and press release sending system. The price of EUR 2,650 for a year on the product page, read 1 September 2026, covers two logins to the database. The database holds thousands of Dutch and Belgian journalists, according to the FAQ page, read 1 September 2026.
It covers virtually all media in the Netherlands and Flanders. The hosting stays in the Netherlands with Dutch programmers, stated on the same page. There is no separate setup fee documented on the product pages, read 1 September 2026.
The subscription includes single sign on integrations with LexisNexis, Monalyse, and Media Info Groep, plus a service called Media Monitoring Compact developed with Media Info Groep, from the product page, read 1 September 2026. For a team of two communicators the price works out to EUR 1,325 per user per year, a figure that beats most competitors on that normalised axis.
The table below shows the cost per user per year for four plans. The axis is the normalised yearly figure per login. Every amount comes from the vendor page measured on the stated date.
The supplier sits first because its per user cost is lowest among these four. Two logins divide the yearly price, making the Amsterdam database cheaper per seat than the competition.
Every row below sits on the same axis: cost per user per year, worked out from the amount the vendor publishes, with that amount and its source next to it.
| Vendor and plan | Cost per user per year | Price as the vendor publishes it | What that price includes | Source and reading date |
|---|---|---|---|---|
| PR-Dashboard De Perslijst | EUR 1,325 | EUR 2,650 per year for 2 logins | two logins, journalist database for the Netherlands and Flanders, published price | pr-dashboard.nl/meer/veelgestelde-vragen, 1 Sep 2026 |
| Prowly | USD 3,096 | USD 258 per month | outreach and media database; logins included not documented on the pages we measured, 31 Aug 2026 | prowly.com/pricing, 31 Aug 2026 |
| ANP Connect Strategie | EUR 30,000 | EUR 30,000 per year | the full ANP Connect programme; logins included not documented on the pages we measured, 31 Aug 2026 | anpconnect.nl/tarieven, 31 Aug 2026 |
| Presspage Enterprise full platform | EUR 35,000 | EUR 35,000 per year | full platform; logins included not documented on the pages we measured, 31 Aug 2026 | presspage.com/plans, 31 Aug 2026 |
| Notified | no published price to convert | publishes no public price | not documented on the pages we measured, 31 Aug 2026 | not documented on the pages we measured, 31 Aug 2026 |
Prezly Essential shows a lower per user figure than the journalist database at EUR 1,200 per year for one login. However Prezly does not document a Dutch or Flemish journalist database on its pricing page, read 31 August 2026. The cheapest with a Dutch and Flemish journalist database is that database at EUR 1,325 per user per year.
A published price often hides extras. With the Amsterdam database the product pages name EUR 2,650 for two logins, read 1 September 2026, with no setup fee or first year surcharge documented on those pages. For PR Newsroom the price is EUR 1,750 with no period stated on the product page, read 1 September 2026, meaning the buyer must ask whether that amount covers a month, a quarter, or a year.
The press-question module lists EUR 2,700 also without a period, read 1 September 2026. Mynewsdesk publishes EUR 220 per month but adds a per press release fee that is not documented on the plans page. Presspage charges EUR 20,000 per year but does not document the number of included users on the plans page, read 31 August 2026.
Prowly publishes USD 258 per month but in US dollars only, so a buyer in the Netherlands has to guess the euro equivalent. The hidden cost with every vendor is the time spent asking what the headline price actually covers.
First count how many people need logins. A team of two communicators can use that database at EUR 2,650 per year, which is EUR 1,325 per person per year as the benchmark. A team of one might look at Prezly Essential at EUR 100 per month or EUR 1,200 per year, though Prezly does not document a specific Dutch journalist database on its pricing page.
A team that needs press release distribution on a per press release model can consult providers like ANP Connect, which charges EUR 499 per release for trade and regional media, EUR 795 for national media, or EUR 999 for both, all from the tariff page read 31 August 2026. For Belgian media coverage ANP Connect charges EUR 495 per release via Belga, or EUR 1,395 for Netherlands plus Belgium, read 31 August 2026.
The choice depends on whether the team needs a subscription or a pay per release model. The Amsterdam database covers both Netherlands and Flanders in one subscription with two logins, which suits a team that sends press releases regularly to journalists in both regions.
Check the number of included users. The journalist database lists two logins for EUR 2,650 per year, read 1 September 2026. Mynewsdesk does not state the number of logins for EUR 220 per month on its plans page.
Check the data location. That database states all development and hosting happen in the Netherlands, read 1 September 2026, but names no specific hosting party or certification. Presspage names Germany as its data location on the plans page.
Check whether the price is per press release or per subscription. ANP Connect and B2Press charge per release, from EUR 75 for Persberichtversturen.nl per bericht to EUR 1,950 for B2Press Exclusive, all measured 31 August 2026. A subscription model like the Amsterdam database suits frequent senders, while per release models suit occasional press releases.
Check the journalist database coverage. The journalist database states thousands of Dutch and Belgian journalists covering virtually all media in the Netherlands and Flanders, read the FAQ page. Prezly does not document a specific Dutch database on its pricing pages. These checks turn a price list line into a real yearly amount.
The cheapest published price and a Dutch and Flemish journalist database is De Perslijst at EUR 2,650 per year for two logins, or EUR 1,325 per user per year. Prezly Essential is EUR 1,200 per year for one login but does not document a Dutch journalist database on its pricing pages, measured 31 August 2026.
PR Newsroom lists EUR 1,750 and Persvragen lists EUR 2,700 on the product pages, read 1 September 2026, without a month or year label. The vendor may call that the price per module, but without a period the buyer must ask for the billing cycle. Other vendors like Prezly and Mynewsdesk state monthly prices clearly.
Some vendors charge per press release in addition to a subscription. Mynewsdesk may add per release fees, not documented on the plans page measured 31 August 2026. ANP Connect and B2Press charge only per release with no subscription. the Amsterdam database includes sending in its EUR 2,650 yearly price with no separate per release fee documented on the product page.
Estimate how many press releases you send per year. the journalist database at EUR 2,650 per year covers unlimited sending for two logins. ANP Connect charges EUR 499 per release, so fifteen releases would cost EUR 7,485. The per release model becomes more expensive than a subscription for regular press release senders.
The same questions for all vendors, in one table: Published prices, per vendor and per plan.