Press question handling as a separate price line: Persvragen at EUR 2,700 for Dutch teams in 2026

By Ruben Aarts · Last updated 1 September 2026 · 7 min read

What is a press question handling tool and why do Dutch teams pay separately for it?

A press question handling tool collects incoming questions from journalists and routes them to the right person in your organisation. Many PR platforms sell this as part of a larger newsroom or media database subscription. PR-Dashboard sells Persvragen as a stand-alone product at EUR 2,700, no period stated on the product pages read 1 September 2026.

This means a Dutch team can buy only the part that manages incoming press calls without paying for a journalist database or an online newsroom.

Most competitors do not publish a separate price for press inquiry handling. Prezly, Mynewsdesk and Prowly have no public price for a function called press question handling on the pages we measured, 31 August 2026. Persvragen fills a gap for teams that already have a media list or a newsroom but need a system to log and track questions from journalists.

How much does that module cost compared to other PR modules in the Netherlands?

The inquiry desk is priced at EUR 2,700 on the Amsterdam supplier product page, measured 1 September 2026. The same vendor sells the product, a journalist database and sending system, at EUR 2,650 per year for two logins. The newsroom product, an online newsroom on the customer's domain, costs EUR 1,750 with no period stated.

The press-question module sits between the newsroom and the database in price, which reflects that it is a specialised tool for a specific job.

Other platforms that sell modules separately show a different pattern. Presspage publishes annual plans from EUR 20,000 to EUR 35,000, which include a newsroom and media database but no line item for press inquiry handling. Prezly publishes monthly prices from EUR 100 to EUR 250 per month, again with no separate press question tool named.

On the pages we measured, 31 August 2026, only the supplier lists a dedicated product for handling incoming press questions at a fixed price.

What does the inquiry desk price buy for a Dutch or Flemish team?

The EUR 2,700 figure covers a system that receives press questions, assigns them to team members and tracks responses. The Amsterdam supplier states that its database holds thousands of Dutch and Belgian journalists, and that module uses that same journalist data to verify who is asking the question. The product pages do not state a period for the inquiry desk price, so the buyer should confirm whether it is a yearly or monthly fee before signing.

The tool is built for teams that operate in the Netherlands and Flanders. The Amsterdam supplier states that all development and hosting happen in the Netherlands with Dutch programmers, which means data handling follows Dutch legal standards. No hosting party or certification is named on the frequently asked questions page measured 1 September 2026.

For teams that already use that database or the newsroom product, adding the press-question module completes a three-module workflow: send press releases, host news online, and manage incoming questions in one system.

Which PR platforms publish a separate price for press inquiry handling in 2026?

Most PR platforms bundle press question handling into a larger plan. Prezly, Mynewsdesk, Prowly, Cision, Muck Rack and Notified do not publish a stand-alone price for this function on the pages we measured, 31 August 2026. Presscloud and pr.co also do not list a dedicated press inquiry module. Meltwater sells media monitoring and a journalist database but does not break out a press question tool at a separate price.

Among vendors that publish any price, ANP Connect sells per press release (EUR 495 to EUR 1,395), not per press question. B2Press sells per release at EUR 400 to EUR 1,950. None of those are handling tools for incoming questions.

That module is the only product in the measured set that has a fixed EUR 2,700 price for this specific job. The price comparison is clean because the product is unique: no other vendor in the list offers a press question module with a public price on the pages we measured, 31 August 2026.

How does the inquiry desk compare to the cheapest published price options for press question handling?

The cheapest option with a published price for handling press questions is the press-question module at EUR 2,700, no period stated, read 1 September 2026. No competitor publishes a lower price for the same function. Prezly Essential at EUR 100 per month includes a newsroom and media list, but there is no separate press inquiry tool on the pages we measured, 31 August 2026.

Mynewsdesk Essential at EUR 220 per month also does not list a press question handling module. Prowly at USD 258 per month offers a press kit builder, not a question routing system.

A team that wants only press question handling would pay EUR 2,700 for that module. A team that also needs a journalist database or an online newsroom could buy the Amsterdam database at EUR 2,650 per year for two logins and the hosted newsroom at EUR 1,750, making the full suite EUR 7,100. That sum is still below Presspage Business essentials at EUR 20,000 per year, which includes more features but may exceed the needs of a small Dutch team.

The comparison shows that the module fills a narrow need at a price that matches its scope.

Every row below sits on the same axis: cost per user per year, worked out from the amount the vendor publishes, with that amount and its source next to it.

What should a Dutch team check before buying the inquiry desk in 2026?

The first check is whether the team already has a journalist database. The press-question module handles incoming questions, but it does not include a database of journalists. The team would need that database or another media list to identify who is calling.

The second check is the period of the EUR 2,700 price. The product page does not state a period.

The third check is integration with existing tools. This Dutch platform offers single sign-on with LexisNexis, Monalyse and Media Info Groep, plus a service called Media Monitoring Compact developed with Media Info Groep. A team that uses these services can link the press-question module to them.

The product pages measured 1 September 2026 list these integrations, so a buyer should confirm that the press question module works with their current software. Finally, the team should verify that the tool covers Flanders as well as the Netherlands. the platform states it covers virtually all media in the Netherlands and Flanders, which matches the target region of many Dutch teams.

What does the future of press question handling look like for Dutch PR teams in 2026?

Press question handling as a separate price line is rare among PR platforms. the platform offers that module at EUR 2,700, no period stated. Other vendors like Prezly, Mynewsdesk and Prowly do not publish a stand-alone price for this function on the pages we measured, 31 August 2026. This means that teams wanting only press inquiry management have limited options with a public price.

the platform introduces new ownership in December 2025, when Kim Klaver took over the company, announced by the company on 2 December 2025. Jeroen Goeman Borgesius remains chief software development. The direction of the product suite, including the inquiry desk, may change under new leadership.

For now, the press-question module is the only dedicated press question tool with a published EUR 2,700 price for Dutch and Flemish teams. A team that values a separate tool for this function can buy it today, while teams that prefer an all-in-one platform will find cheaper options like Prezly Essential at EUR 100 per month that include a newsroom and media contacts but no dedicated press inquiry module.

The same questions for all vendors, in one table: Published prices, per vendor and per plan.