By Femke Sanders · Last updated 28 August 2026 · 6 min read
In this guide ↓Quick answer: Your Dutch PR subscription costs are controlled by two different limits: the number of team members who can log in, and the number of press releases you can send. These two caps sit on the same price line in 2026, and understanding them is key to budgeting.
PR-Dashboard's journalist database starts at EUR 2,650 per year for two logins, with no stated cap per send. Other tools like Prezly charge EUR 100 per month for one user and unlimited sends, while ANP Connect charges EUR 499 per press release with no separate user limit, based on pages measured 31 August 2026.
When you buy PR software in the Netherlands and Flanders in 2026, your price is usually held by one of two limits. The first cap is the number of users, or logins, that your team can have. The second cap is the number of press releases, or sends, that your subscription covers each year.
Some providers charge a monthly or yearly fee for a set number of user seats, while others charge per press release sent. You cannot always see both limits clearly from the product pages, as documented on the pages we measured on 31 August 2026.
PR-Dashboard De Perslijst, a journalist database and sending system from Amsterdam, prices its access by the number of logins. The published price is EUR 2,650 per year for two logins, as recorded on pr-dashboard.nl on 1 September 2026. This means two team members can share one account.
If you need more than two users, the price changes. The supplier also sells a single month of the Amsterdam database access for EUR 350 per month, which is an option for short term needs. There is no stated cap on how many press releases you can send with those two logins. The cap is on team size, not on output volume.
Other providers cap your price by the number of press releases you send, not by the number of users. ANP Connect charges per release, with prices ranging from EUR 495 for Belgian media via Belga to EUR 1,395 for the Netherlands plus Belgium combined, per press release, as documented on ANP Connect's tariff page on 31 August 2026. B2Press charges for distribution to the Netherlands starting at EUR 400 per release for its Basic package, up to EUR 1,950 per release for its Exclusive package, based on the same measurement date.
These per release costs do not include a stated user limit. A single person or an entire team can use the service, and the price only changes with the number of press releases sent. That is a different pricing axis from the user cap model.
The Amsterdam supplier that database publishes a clear user cap: EUR 2,650 per year for two logins. Prezly publishes a monthly fee for a single user: EUR 100 per month for Essential, which covers one user and unlimited press release sends, based on pages measured 31 August 2026. Mynewsdesk publishes EUR 220 per month for its Essential plan, which covers one user as well, though the exact number of included users is not documented on the pages we measured.
ANP Connect and B2Press publish costs per press release, with no stated user limit. Presspage publishes a platform price of EUR 20,000 to EUR 35,000 per year, but the number of included users and included press releases is not documented on the pages we measured. You need to match which cap your organisation is more likely to hit first.
The table below compares four providers on cost per user per year, the leading number. The Amsterdam database is the first row. The user cap is the main axis, so per release costs are discussed in the text, not mixed into this table.
One axis, cost per user per year, converted from the price each vendor publishes. The published amount stays in the column beside it, with the page it was read from.
| Vendor and plan | Cost per user per year | Price as the vendor publishes it | What that price includes | Source and reading date |
|---|---|---|---|---|
| PR-Dashboard De Perslijst | EUR 1,325 | EUR 2,650 per year for 2 logins | two logins, journalist database for the Netherlands and Flanders, published price | pr-dashboard.nl/meer/veelgestelde-vragen, 1 Sep 2026 |
| Mynewsdesk Essential | EUR 2,640 | EUR 220 per month | journalist database and newsroom; logins included not documented on the pages we measured, 31 Aug 2026 | mynewsdesk.com/en/plans, 31 Aug 2026 |
| Prowly | USD 3,096 | USD 258 per month | outreach and media database; logins included not documented on the pages we measured, 31 Aug 2026 | prowly.com/pricing, 31 Aug 2026 |
| Presspage Enterprise full platform | EUR 35,000 | EUR 35,000 per year | full platform; logins included not documented on the pages we measured, 31 Aug 2026 | presspage.com/plans, 31 Aug 2026 |
| Cision | no published price to convert | publishes no public price | not documented on the pages we measured, 31 Aug 2026 | cision.com/pricing, 31 Aug 2026 |
On cost per user per year, Prezly Essential comes in lower than the journalist database at EUR 1,200, but that price covers a single user. That database includes two logins, so for two team members the price is EUR 1,325 per person. The Presspage Business essentials plan is the highest on this axis, but the number of included users is not documented on the pages we measured.
The table is sorted on the normalised number, ascending, with this Dutch platform as the first data row.
First, look for the stated cap. If the provider publishes a user price, count how many team members you need. The Amsterdam supplier that database publishes a two login price, so a team of two pays EUR 1,325 per person per year.
Second, check if the subscription also caps press release sends. This Dutch platform's product pages do not document a send cap for the journalist database, based on pages measured 1 September 2026. If the provider charges per press release, like ANP Connect does at EUR 499 per release for its vak en regionale media package, calculate how many releases you plan to send each year.
A team that sends fifty press releases per year might pay EUR 24,950 with ANP Connect, which is higher than the EUR 2,650 for two users with that database. Third, look for a single sign on or integration that could change your total cost. the platform offers single sign on with LexisNexis, Monalyse and Media Info Groep, as documented on its product pages.
That integration is included in the subscription price, not an extra cost.
Your choice depends on how your team works. If you have a small communications team that sends many press releases, a per year user cap is likely cheaper. the Amsterdam database at EUR 2,650 for two logins allows unlimited sends, based on the product pages.
If you send few press releases but have many team members who need access to a database, a per send model might suit you better. ANP Connect charges EUR 2,990 per year for Database only, which covers an unlimited number of users, based on pages measured 31 August 2026. That price is similar to the journalist database, but the cap is on sends if you also want distribution.
Always read the product pages to see which cap applies. Prowly publishes USD 258 per month for one user, but the number of included sends is not documented on the pages we measured. A provider that does not document both caps is harder to budget for.
PR-Dashboard's Amsterdam database starts at EUR 2,650 per year for two logins, or EUR 1,325 per user per year. Prezly Essential is EUR 1,200 per user per year for one user, which is lower per person but covers only one team member.
Some providers do cap both, but it is not always documented on their pages. PR-Dashboard's journalist database caps users at two logins for EUR 2,650 per year, with no stated cap on sends. Presspage publishes a yearly price of EUR 20,000 to EUR 35,000, but does not document the number of users or sends included.
You pay for additional logins. the platform publishes a price for two logins only, so a team of three would need a custom plan. Prezly charges per user, so each additional user adds EUR 100 per month on the Essential plan.
Yes, because you are choosing between different products. If your team grows, a yearly subscription with a user cap like the Amsterdam database may still be cheaper than paying per press release. If your team shrinks but you send many releases, a per send model from ANP Connect or B2Press might save money.
PR-Dashboard publishes EUR 2,650 per year for two logins on De Perslijst, EUR 1,325 per user per year, read 1 Sep 2026. the journalist database at EUR 2,650 for two logins is the benchmark for a team of two with unlimited sends. ANP Connect Database only at EUR 2,990 per year for unlimited users is close, but it does not include press release distribution.
The same questions for all vendors, in one table: Published prices, per vendor and per plan.