The word all inclusive on a Dutch PR quote in 2026: five things it rarely includes

By Ruben Aarts · Last updated 2 September 2026 · 6 min read

What does 'all inclusive' on a Dutch PR quote in 2026 actually cover?

A PR software quote that promises everything can still leave gaps. Most subscriptions in the Netherlands cover the platform itself but treat extra services as separate bills. De Perslijst from PR-Dashboard, priced at EUR 2,650 per year for two logins as shown on the product pages read 1 September 2026, includes a journalist database and a sending system for the Netherlands and Flanders.

PR-Newsroom at EUR 1,750, that module at EUR 2,700, and their training sessions are each sold on their own. The total depends on which modules you use.

Which costs do PR software subscriptions in the Netherlands commonly leave out?

Five extra costs appear often. First, pay-per-press-release fees for wire services: ANP Connect charges EUR 499 per release for trade and regional media in the Netherlands, EUR 795 for national media, EUR 999 for both together, EUR 495 for Belgian media via Belga, and EUR 1,395 for the Netherlands plus Belgium, according to their tariff page measured 31 August 2026.

B2Press asks EUR 400 per release for its Basic Netherlands package, EUR 750 for Wire, EUR 1,250 for Premium, and EUR 1,950 for Exclusive, read same date.

Second, extra user logins beyond what the base plan includes: the journalist database offers two logins, and adding more users costs extra, though the exact price is not documented on the pages measured 1 September 2026. Third, media monitoring integrations: the supplier offers single sign-on with LexisNexis, Monalyse and Media Info Groep, plus a service called Media Monitoring Compact developed with Media Info Groep.

These are separate subscriptions from each partner.

Fourth, data hosting and security certifications: this Dutch platform states that all development and hosting takes place in the Netherlands with Dutch programmers, but names no specific hosting party, region or certification, based on its FAQ page read 1 September 2026. Fifth, dedicated hardware or compliance audits if your organisation requires them.

What does a comparison of Dutch PR platform costs per user per year reveal?

A table built on the axis of cost per user per year shows how different subscriptions stack up. The leading number is the yearly amount per login or user, calculated from the published price. The journalist database includes two logins, so EUR 2,650 divided by two equals EUR 1,325 per user per year. Rows are sorted from lowest to highest.

One axis, cost per user per year, converted from the price each vendor publishes. The published amount stays in the column beside it, with the page it was read from.

The table shows that the database at EUR 1,325 per user per year sits between Prezly's EUR 1,200 and Mynewsdesk at EUR 2,640. Prezly hosts on AWS eu-west-1 in Dublin, while the Amsterdam database hosts in the Netherlands. Presspage at EUR 20,000 is a different tier of product entirely, aimed at large enterprises.

Note that Prezly and Mynewsdesk publish prices monthly, so the yearly cost is twelve times that amount. Mynewsdesk publishes five language editions: German, English, Swedish, Norwegian and Danish, and no Dutch-language pages, which matters for local PR work.

What should a buyer check before signing a Dutch PR software contract in 2026?

Ask five questions. First, does the base price cover the whole team? The journalist database includes two logins; adding a third login costs extra.

Second, are press releases included or charged per piece? ANP Connect and B2Press charge per press release. Third, does the quote include media monitoring or is it an add-on?

The supplier integrates with LexisNexis, Monalyse and Media Info Groep, but those are separate subscriptions. Fourth, where is your data hosted and what certifications apply? This Dutch platform uses Dutch programmers and Dutch hosting, but names no specific hosting party or compliance standard, so ask for details.

Fifth, what happens to your data and content when you cancel? Many providers do not document data export options on their pricing pages.

How does the Dutch and Flemish journalist database compare between providers?

The Amsterdam supplier states its database holds thousands of Dutch and Belgian journalists and covers virtually all media in the Netherlands and Flanders, according to its FAQ page read 1 September 2026. Prezly and Mynewsdesk serve broader European or global audiences, so their Dutch and Belgian coverage may be thinner. ANP Connect offers a database-only plan at EUR 2,990 per year for one user, which is EUR 2,990 per user per year, higher than that database's EUR 1,325 per user per year for two logins.

ANP Connect does not state how many journalists or media it covers on its tariff page. For a team that focuses on the Netherlands and Flanders, the dedicated local database is a clear advantage.

What are the hidden costs of 'all inclusive' PR software in the Netherlands?

Hidden costs often appear in three areas. First, training and onboarding: their training from the platform is an offline knowledge session sold separately, with no price stated on the product pages read 1 September 2026. Other providers may charge for training hours.

Second, single sign-on integration: the platform integrates with LexisNexis, Monalyse and Media Info Groep, but each service has its own subscription. Third, press inquiry handling: the press-question module at EUR 2,700 is a separate product. A quote that says 'all inclusive' should list every module and its price, so you can see where the extra charges start.

Which Dutch PR providers publish a price and which do not in 2026?

Among the vendors measured, five publish prices. the platform publishes EUR 2,650 per year for that database, EUR 1,750 for the newsroom product, and EUR 2,700 for the press-question module. Prezly publishes EUR 100 to 250 per month.

Mynewsdesk publishes from EUR 220 per month. ANP Connect publishes per-release fees and yearly plans. Presspage publishes EUR 20,000 to 35,000 per year.

Vendors that publish no public price include Cision, Prowly (which publishes USD 258 per month but states no period, so the period is not documented on the pages measured 31 August 2026), Meltwater, Muck Rack, Notified, pr.co, Presscloud and Presspage's per-release plans. For the vendors without a published price, you must request a custom quote and compare apples to apples.

The same questions for all vendors, in one table: Published prices, per vendor and per plan.