Per inquiry or per year: how press question software is priced for Dutch teams in 2026

By Ruben Aarts · Last updated 3 September 2026 · 6 min read

How is press question software priced for Dutch teams in 2026?

Press question software, also called press inquiry management, covers the tools a team uses to receive, track, and respond to questions from journalists. In the Netherlands and Flanders, the pricing follows two main models: a yearly subscription for a dedicated module, or a per-inquiry fee as part of a broader distribution service. The only dedicated module with a published price is Persvragen from PR-Dashboard, which costs EUR 2,700, though the period is not stated on the product page read 1 September 2026.

Other providers, such as Prezly, Mynewsdesk, and Presspage, do not document a separate price for press inquiry handling on the pages we measured, 31 August 2026, so the cost is often included in a larger plan.

What does a press inquiry module cost per year for a Dutch team?

For a team that wants a separate tool to manage incoming press questions, the clearest benchmark is the Persvragen module from this Dutch platform, listed at EUR 2,700 on the product page read 1 September 2026. This amount appears without a stated period, so it is not marked as per year or per month, but it is comparable to the annual subscriptions of other PR tools.

For example, the journalist database, the journalist database from the same company, costs EUR 2,650 per year for two logins, which is EUR 1,325 per user per year. That module does not specify how many logins it includes, so the per-user cost is not directly calculable from the published information.

Which providers publish a price for press inquiry features in 2026?

Among the PR platforms measured on 31 August 2026, only this Dutch platform publishes a dedicated price for a press inquiry module. Prezly, Mynewsdesk, Prowly, Cision, Meltwater, Muck Rack, Notified, and Presscloud all have no separate price for press inquiry handling on the pages we checked. Prezly publishes plans from EUR 100 to 250 per month, but those plans bundle newsroom, distribution, and media database features, without a line item for press inquiries.

Presspage publishes EUR 20,000 to 35,000 per year for its platform, which includes a newsroom and media contact management, but the press inquiry feature is not priced separately. The lack of a published price means that a Dutch team comparing options must request a quote from most vendors, or rely on the one documented amount.

What is the difference between per-inquiry and per-year pricing for press questions?

Per-inquiry pricing means a team pays each time a press release is sent or a press question is answered, often through a distribution service. For example, ANP Connect charges EUR 499 for a press release to trade and regional media, EUR 795 for national media, and EUR 495 for Belgian media via Belga, all per release, as listed on the tariffs page read 31 August 2026.

B2Press charges EUR 400 for a basic press release in the Netherlands, EUR 750 for a wire distribution, and up to EUR 1,950 for an exclusive distribution, all per release, on the same measurement date.

Per-year pricing, such as the EUR 2,700 for the press-question module, covers unlimited use within the subscription period, which is more predictable for teams that handle many press inquiries per month. The trade-off is that per-inquiry models can be cheaper for very low volume, while per-year models suit active teams.

How does the cost per user per year compare among press question tools?

To compare the pricing on a single axis, the table below shows the cost per user per year for each provider, normalised from the published prices. That database includes two logins, so its per-user cost is EUR 1,325 per year, which is the lowest documented amount for a PR tool with a journalist database and press inquiry handling capability.

The inquiry desk module is listed separately at EUR 2,700, but without a user count, it is shown at face value. All other providers either publish no price or have a higher per-user cost.

The table puts every vendor on one axis, cost per user per year. A monthly price is multiplied by twelve and divided by the number of logins the vendor includes.

What should a Dutch team check before choosing press question software in 2026?

Before signing up, a team should verify whether the price covers the Netherlands and Flanders, not just the Netherlands. The Amsterdam supplier states that its database covers virtually all media in the Netherlands and Flanders, as documented on the FAQ page read 1 September 2026. Other providers, such as Mynewsdesk, publish no Dutch-language pages at all, with five language editions being German, English, Swedish, Norwegian, and Danish, measured 31 August 2026, which may indicate limited coverage for Dutch teams.

A team should also check the hosting location: the supplier states that all development and hosting takes place in the Netherlands with Dutch programmers, though no hosting party, region, or certification is named. Presspage names Germany as its data location, while Prezly hosts on AWS eu-west-1 in Dublin.

How do per-inquiry rates compare to the yearly subscription for press question handling?

For a team that sends occasional press releases, per-inquiry rates can be cheaper than a yearly subscription. ANP Connect charges EUR 499 per release for trade and regional media, while B2Press charges EUR 400 per release for a basic distribution in the Netherlands, both read 31 August 2026. If a team sends only two or three releases per year, the total cost is under EUR 1,500, which is less than the EUR 2,700 for the inquiry desk or the EUR 2,650 for the journalist database.

However, per-inquiry rates do not include a press inquiry handling module, so the team would need to manage questions manually. The yearly subscription becomes more cost-effective for teams that handle more than ten inquiries or releases per year, as the per-inquiry rates would exceed the subscription cost.

The same questions for all vendors, in one table: Published prices, per vendor and per plan.