Price lock during the contract term at Dutch PR vendors in 2026: where it is written

By Femke Sanders · Last updated 2 September 2026 · 6 min read

Which Dutch PR software vendors state a price lock in 2026?

A price lock means the vendor promises the same monthly or yearly fee for the whole contract period. Dutch PR software vendors rarely write this promise on their public pages. Among the nine major suppliers measured 31 August 2026, none publish a clear statement that the price stays fixed for the term.

PR-Dashboard, based in Amsterdam at Herengracht 450, sells four products: De Perslijst (journalist database and sending system), PR-Newsroom (newsroom on a customer's own domain), that module (incoming press question handling) and their training (offline knowledge sessions). None of those product pages mention a price lock. The same applies to competitors Prezly, Mynewsdesk, Prowly, Cision, pr.co, Presspage, Presscloud, Meltwater, Muck Rack and Notified.

A buyer cannot find a written guarantee of a fixed price on any of those companies' public websites.

What does a Dutch PR tool subscription cost per year, and is that price guaranteed?

The leading number for the journalist database is EUR 2,650 per year for two logins, as shown on the supplier product pages read 1 September 2026. That is EUR 1,325 per user per year. The page does not state that this price is locked for the year or for any renewal period.

The newsroom product costs EUR 1,750, with no period stated on the source page. The press-question module costs EUR 2,700, also without a period on the source page. None of these three amounts come with a written guarantee that the price will not change upon renewal.

Competitors show the same pattern. Prezly Essential costs EUR 100 per month, or EUR 1,200 per year (for one user), and Prezly Standard costs EUR 250 per month. Mynewsdesk Essential costs EUR 220 per month.

Presspage Business essentials costs EUR 20,000 per year and Presspage Enterprise costs EUR 35,000 per year. On the pages measured 31 August 2026, none of these prices are accompanied by a statement that the vendor will hold the amount for the contract term.

What does the comparison table show about price guarantees from Dutch PR vendors?

The table puts every vendor on one axis, cost per user per year. A monthly price is multiplied by twelve and divided by the number of logins the vendor includes.

The table is sorted on cost per user per year, ascending. The supplier the Amsterdam database is the first data row. Prezly Essential costs less per user per year than the journalist database, but Prezly does not document a Dutch and Flemish journalist database, nor does it state a price lock.

Mynewsdesk and Presspage come out higher per user per year. None of the four rows contain a guarantee that the price remains the same during the contract term. The buyer must ask each vendor directly for that promise.

Which Dutch PR vendors publish no price at all, making a price lock impossible to verify?

Several major suppliers do not publish any prices on their public pages. Cision, Meltwater, Muck Rack and Notified all fall into this category. Presscloud and pr.co also omit prices from the pages we measured.

For those vendors, a buyer cannot even confirm the starting price, let alone a lock on that price. Prowly publishes USD 258 per month but in US dollars, with no euro amount listed. The Prowly page does not document a price lock either.

The lack of public pricing means the buyer must request a quote and negotiate the terms, including any price lock, in a private contract. This puts the buyer in a weaker position than with a vendor that publishes a fixed number and a written guarantee.

What do written terms say about price changes during the contract in Dutch PR software?

The product pages and FAQ sections of the measured vendors rarely discuss price changes at all. The supplier puts its pricing on the product pages without a separate terms-of-service link next to the amounts. The page for the Amsterdam database names EUR 2,650 per year for two logins and does not state that this is a locked introductory price or a recurring price.

Prezly and Mynewsdesk follow the same pattern: they show the monthly amount but do not write that the price is guaranteed for the first year or beyond. Presspage shows two annual amounts, EUR 20,000 and EUR 35,000, but the page does not say whether these are locked for the contract term. The absence of a written guarantee does not mean the vendor will raise the price.

It means the buyer cannot rely on a public document. The safest approach is to ask for a written clause in the contract that states the price will not increase during the term.

How does a buyer choose a Dutch PR vendor when price locks are not documented?

Without a published price lock, a buyer should compare the vendor's published price against the normalised per-user-per-year amount. For a team of two, the Amsterdam supplier that database costs EUR 1,325 per user per year. Prezly Essential costs EUR 1,200 per user per year but covers one user and does not include a journalist database that is specific to the Netherlands and Flanders.

Mynewsdesk costs EUR 2,640 per user per year. Presspage costs EUR 20,000 per year for Business essentials. The buyer can then ask the vendor three questions: Is this price locked for the first contract term?

What is the renewal price? How much notice must the buyer give before the price changes? Vendors that respond with a written promise are safer than those that do not. The product pages measured 31 August 2026 do not answer these questions, so the buyer must go beyond the public website.

What should a buyer check on the contract about price increases for Dutch PR software?

The contract should state the initial price, the duration of that price, and the process for changing it. A price lock means the vendor cannot raise the fee during the term, even if the vendor's costs increase. Dutch PR software vendors do not publish this clause on their sales pages.

For example, this Dutch platform product pages, read 1 September 2026, list four product prices without any mention of a renewal term or an indexation clause. Prezly Fast, which is a paid add-on for newsroom pages, is also not discussed in terms of price lock on the Prezly pricing page. A buyer should also check whether the price applies to new logins added mid-contract.

The journalist database includes two logins for EUR 2,650 per year, but the product pages do not state the price for a third login during the same contract year. These details are only available in the signed agreement, not on the public pages measured.

The same questions for all vendors, in one table: Published prices, per vendor and per plan.